Ragam Tindak Tutur Ilokusi dalam Video Review Beauty Product pada Akun TikTok @tasyafarasya
Abstract
Penelitian ini bertujuan untuk mendeskripsikan jenis dan fungsi tindak tutur ilokusi dalam video review beauty product pada akun TikTok @tasyafarasya. Penelitian ini menggunakan metode deskriptif kualitatif dengan subjek berupa video review yang diunggah pada periode Juni – Agustus 2025. Data penelitian berupa tuturan yang mengandung tindak tutur ilokusi, dikumpulkan melalui metode simak dan teknik catat, serta dianalisis menggunakan langkah reduksi data, penyajian data, dan penarikan simpulan. Hasil penelitian menunjukkan bahwa ditemukan 5jenis tindak tutur ilokusi, yang terdiri dari 26 jenis asertif, 47 jenis direktif, 24 jenis ekspresif, 11 jenis komisif, dan 3 jenis deklaratif. Fungsi tindak tutur ilokusi yang diperoleh 4 fungsi tuturan ilokusi yang terdiri dari 13 fungsi kompetitif, 20 fungsi konvival, 21 fungsi kolaboratif, dan 2 fungsi bertentangan.
Downloads
References
Gunawan, Didik. (2022). Keputusan Pembelian Konsumen Marketplace Shopee Berbasis Social Media Marketing. Padang: PT Inovasi Pratama Internasional.
Kustiawan, Winda et al. (2022). “Media Sosial Sebagai Media Penyiaran.” 3(2): 1– 7. https://ummaspul.e-journal.id/JENFOL/article/view/4931/2104.
Leech, Geoffrey. (2011). Prinsip-Prinsip Pragmatik (diterjemahkan oleh Oka). Jakarta : Universitas Indonesia
Mahsun. (2013). Metode Penelitiam Bahasa: Tahapan, Strategi, Metode, dan. Tekniknya. Jakarta: Rajagrafindo Persada.
Moleong, L. J. (2010). Metodologi Penelitian Kualitatif. Bandung: PT Remaja Rosdakarya.
Putrayasa, Ida Bagus. 2014. Pragmatik. Yogyakarta: Graha Ilmu
Rahardi, R. Kunjana. 2010. Pragmatik: Kesantunan Imperatif Bahasa Indonesia. Jakarta: Erlangga
Suandi, I. N. (2008) Pengantar Metodologi Penelitian. Singaraja: Universitas Pendidikan Ganesha.
Sudaryanto. 1993. Metode dan Aneka Tehnik Analisis Bahasa: Pengantar Penelitian Wahana Kebudayaan secara Linguistik. Yogyakarta: Duta Wacana University Press.
Sugiyono. (2020). Metode Penelitian Kualitatif. Bandung: Alfabeta
Wendra, I. W. 2019. Buku Ajar Penulisan Karya Ilmiah (Penulisan Proposal Penelitian, Skripsi, dan Artikel). Singaraja. Universitas Pendidikan Ganesha.
Yule, George. 2018. Pragmatik. Yogyakarta
Copyright (c) 2026 Ni Made Gita Hening Melati, I Putu Mas Dewantara, I Nengah Suandi

This work is licensed under a Creative Commons Attribution 4.0 International License.
By submitting the article/manuscript of the article, the author(s) agree with this policy. No specific document sign-off is required.
License
The use of the article will be governed by the Creative Commons Attribution license as currently displayed on Creative Commons Attribution 4.0 International License.
Author(s)' Warranties
The author warrants that the article is original, written by the stated author(s), has not been published before, contains no unlawful statements, does not infringe the rights of others, is subject to copyright that is vested exclusively in the author and free of any third party rights, and that any necessary written permissions to quote from other sources have been obtained by the author(s).
User/Public Rights
Under the Creative Commons license, users are allowed to copy, distribute, display, and perform the work. Users will also need to attribute authors on distributing works in the journal and other media of publications. Unless otherwise stated, the authors are public entities as soon as their articles got published.
Rights of Authors
Authors retain all their rights to the published works, such as (but not limited to) the following rights;
- Copyright and other proprietary rights relating to the article, such as patent rights,
- The right to use the substance of the article in own future works, including lectures and books,
- The right to reproduce the article for own purposes,
- The right to self-archive the article,
- The right to enter into separate, additional contractual arrangements for the non-exclusive distribution of the article's published version (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
Co-Authorship
If the article was jointly prepared by more than one author, any authors submitting the manuscript warrants that he/she has been authorized by all co-authors to be agreed on this copyright and license notice (agreement) on their behalf, and agrees to inform his/her co-authors of the terms of this policy. The journal will not be held liable for anything that may arise due to the author(s) internal dispute. The journal will only communicate with the corresponding author.
Royalties
Being an open accessed journal and disseminating articles for free under the Creative Commons license term mentioned, author(s) aware that the journal entitles the author(s) to no royalties or other fees.
Miscellaneous
The article will be published in the journal if the article’s editorial process is successfully completed. The editors may modify the article to a style of punctuation, spelling, capitalization, referencing, and usage that deems appropriate. The author acknowledges that the article may be published so that it will be publicly accessible and such access will be free of charge for the readers.











